Brief Summary: Generate a modified user interface and experience that attracts frustrated online male daters to use the service
For: Consulting project for three-day-rule
Team: Diego Rivas, Ioannis Haloulos, Chun Chai Err, Violet Zhang
My contributions: User interviews, insights to design principles through design thinking frameworks, UI design prototyping and testing
Sample User Quotes + Insights
Summary of Insights
Current User Experience
The prototype presented is a change in UI that reflects a new UX workflow, where the online dater gets individual counseling on how to have a successful date plan. Lastly, the new UI includes a heart rating for what the person you will date values the most, hence facilitating understanding from the first dates.